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Kyle Chua

Amazon Asking Workers for Ideas on How To Leverage ChatGPT, AI Chatbots at Work

Updated: Dec 19, 2023

Amazon wants to take advantage of the generative artificial intelligence (AI) boom and use the emerging tech to help its workers at work.

Amazon
Credit: Reuters

According to Insider, the e-commerce giant is taking ideas from its workers on how they could use services like ChatGPT to aid them in improving products and workflow. Some 67 ideas are listed on a leaked internal document, titled "Generative AI-ChatGPT Impact and Opportunity Analysis", shedding light on how Amazon plans to address the rise of AI chatbots.


One of the use-cases listed in the document looks to have AI chatbots generate PRFAQs, which stand for press release and frequently asked questions. These are documents that Amazon requires during its decision-making process. They consist of a hypothetical press release and a FAQ announcement that describes new ideas pitched by workers of the tech giant.


Other ideas include using ChatGPT to review financial reports for sales purposes as well as auto-generate software code and marketing materials.

ChatGPT
Credit: ChatGPT

Insider adds that Amazon is already prototyping some of the ideas. These include a security-automation tool and an engineering app that answers questions related to the Amazon Web Services cloud products. The online retailer is also said to be developing a new search bar for shoppers that can compare different brands with each other and summarise user reviews.


"Amazon is leading the industry in AI by every meaningful measure, and our AWS machine learning business has the most customers, partners, and capabilities of any cloud," a spokesperson told Insider via email. "Though still in its very early days, we are investing in generative AI across all of our businesses and have a significant number of unique capabilities that we already offer or that we're working hard to bring to customers in the near future."


There are other tech companies that are similarly using ChatGPT and other chatbots to streamline different work-related tasks. The likes of Meta, Canva and Shopify, for instance, are all leveraging the language model powering ChatGPT to develop a customer service chatbot that can answer questions. Tech news outlet CNET, meanwhile, drew flak earlier this year for using AI to write and publish stories.


While Amazon is not banning the use of AI chatbots in its offices, workers are not permitted to share confidential information with these services, such as internal correspondence and source code. Some managers have the ability to monitor the use of chatbots, receiving real-time alerts whenever a worker accesses one on a work computer.

 
  • Amazon is taking ideas from its workers on how they could use services like ChatGPT to aid them in improving products and workflow.

  • Some 67 ideas are listed on a leaked internal document, titled "Generative AI-ChatGPT Impact and Opportunity Analysis", shedding light on how the tech giant plans to address the rise of AI chatbots.

  • One of the use-cases listed in the document looks to have AI chatbots generate PRFAQs, which are documents that Amazon requires during its decision-making process.

  • While Amazon is not banning the use of AI chatbots in its offices, workers are not permitted to share confidential information with these services, such as internal correspondence and source code.







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